Marketallica

World’s Smallest Visa Card

Posted on: June 4, 2006

A Singapoure Bank (United Overseas Bank) offer their customers world’s smallest Visa card. The UOB Visa Mini is 43% smaller than a regular sized credit card. It is the smallest and slickest Visa card in the world. It is a companion card to a regular sized UOB Credit Card.It has some usage limitations. The UOB Visa Mini cannot be used at ATMs and other machines where the card has to be inserted. At that situation you should use regular sized UOB credit card.

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The coolest side of the mini card is, you can choose some accessories for your mini card. Forget the wallet, forget the pouch. Look at this mini card accessiories. Phone strap, pounches, metal card cases… The first time ever, credit cards look like an accessiories.

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Let’s remember Jan Chipchase’s research about mobile phones. His study shows that “In the cultures they studied 3 objects were considered essential across all participants, cultures and genders were keys, money and mobile phone.” UOB Mini accessiories combine these three things with accessiories. So, uob mini card concept may have a bright future.

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7 Responses to "World’s Smallest Visa Card"

World’s Smallest Visa Card

The UOB Visa Mini is 43% smaller than a regular sized credit card. It is the smallest and slickest Visa card in the world. The coolest side of the mini card is, you can choose some accessories for your mini card. Forget the wallet, forget the pouch. Ch…

actually this is not the first smallest visa card. In Portugal, Unicre has launched a few months ago the Unibanco Mini, which has the same characteristics of the one you referred. 43% smaller. not sure if this was indeed the first one, but it has a funny way of showing it. check it here: http://www.aparentementepequeno.com.pt/
sorry there’s not an english version, at least I don’t know any…

And there is also a MINI Visa in Berlin available.

I think VISA wants to introduce the “VISA MINI” on a global level and offers the card to Banks around the world. Some are brave enough to offer it to their customers … :-)

We had the Visa Mini released by one of the banks here in Australia almost 18mths ago.

Has anyone checked out watch-et.com they have a wristwatch protector called “WATCH-ET” with a pocket that the mini credit card would fit in.

I GOT ONE OF THOSE WATCH-ET’S AND I DO KEEP MY CREDIT CARD IN THE POCKET!

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